New Release
KEEP the FIRE BURNING
a love story
An inspirational read that can serve as a roadmap to building and maintaining a solid relationship. Built on a love story.
Biography
Dr. Keith Bell
11-time recipient of the prestigious International Swimming Hall of Fame Buck Dawson Author Award, Dr. Keith Bell is the author of 18 books, including the soon to be released: WINNING ISN’T NORMAL 2026.
The Award is presented to the author of a book for which the content has had a profound educational or entertaining impact on the aquatic discipline or population in general
2026 Class of Texas Swimming and Diving Legends Hall of Fame Honorees
Best Selling Books
Guidance from a world-renowned sports psychologist. Classics that will help you hone your mental skills to perform better and enjoy it more.
What Readers Are Saying
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In an athletic age where perfection, though unattainable, is the goal; the training of the mind plays an important everyday part in an athlete's pursuit of success. I think reading Winning Isn't Normal is a necessity.
Eddie Reese
Head Men's Swimming Coach, The University of Texas at Austin 1992 U.S. Olympic Team Coach
Not only enjoyable to read, WHAT IT TAKES: The ABC's of Excelling is packed with both useful insights and pithy quotables. I find this book of special value to my MBA students as they strive for excellence and well-functioning teams.
Gary Cadenhead
Sr. Lecturer in Entrepreneurship, The University of Texas at Austin Business School
Psychology for Swimmers could just as easily apply to any sport, or any endeavor in which improving performance is desired.
Austin American-Statesman
Editor
As the owner of a small business, the need to excel is present everyday. I have found Dr. Bell's advice to be inspirational, motivating and reassuring. It helps me succeed in the face of many obstacles.
Bruce Meleski
President, Body Logic Corporation
